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Since August 18th, 2011, more than 500 FAW liberation dump truck users from all over the country came to Changchun in four batches to enjoy a car culture tour.
In recent years, the proportion of demand for dump trucks in the mid-to-heavy truck market has been on an upward trend, making it a hotly contested area for the truck market. In order to allow more truck users to choose to liberate the dump truck brand, FAW Jiefang Sales Company launched a nationwide marketing promotion campaign with the theme of “liberating dump technology leadership and delivering 10 million yuan†to promote FAW's liberation of dump trucks. promotion of. 
Since the launch of the event, the market has rapidly gained attention from dealers and users, and the number of users who choose to purchase and purchase liberation dump trucks has increased. To reward users, FAW Liberation invites users who purchase liberation dump truck products to participate in the lucky draw. From March 1st to May 31st, 2011, anyone who purchases any liberated dump truck product such as Liberated J6P, J6M, J5M can participate FAW Liberation Thanksgiving returned lucky draw.
At the same time, in order to further promote in-depth exchanges with dump truck users, FAW Liberated Sales Corporation’s representative offices and distributors also selected large-volume purchasers and influential users in the local transportation market to send in vehicles and invite their families to visit. Changchun came to visit families.
After the users came to Changchun, they first watched the feature films introducing the development of the liberation brand. The liberation of old and new users and their families shared and relived the day 55 years ago when 12 dark-green liberation trucks pulled out of the assembly line; 55 years later, the liberation annual output has increased 30-fold, annual production value. Jumped 3 billion, becoming the world's single-brand heavy truck sales champion. In the course of reviewing the 55 years of splendid development of the Liberation Brand, these users who chose to emancipate and rely on emancipation seem to have seen their own experiences of starting a business and getting rich. 
The users came to visit the production line of the liberation truck. The longest truck assembly line in Asia uses a large number of welding spot welding robots, arc welding robots, and welding lines for handling robots. This makes users wonder and stops and feels that FAW is liberating. The solid strength of products, processes and management. Technicians also introduced users to the development of dump trucks developed for different market segments, helping users to correctly select and purchase products based on operating conditions in different regions.
At the front door of FAW Group Co., Chairman Mao posed for pictures before Chairman Mao himself wrote the commemorative card. After the visit, FAW Liberation also organized users to travel to famous tourist resort Changbai Mountain.
"Car Culture Tour" is the main theme of "liberating" the brand culture, inviting users and their families to liberate "home", feeling the liberation of heavy brand history, witnessing the rapid growth of the liberation power, liberating new and old users together, Exchange experience, reached the word-of-mouth communication effect of the liberation of the brand, so that more and more users choose to emancipate, rely on liberation, relying on liberation, FAW Jiefang will also work with users across the country to create one after another more brilliant future!